Meat Free Monday One day a week can make a world of difference
Meat Free Monday One day a week can make a world of difference

Meat Free Monday
For animals, people and planet

Impact calculator

Having at least one plant-based day a week is a fun and easy way to do something good for the planet and our future.

30

It can take 30 bathtubs of water to produce just one beefburger

100

An area of rainforest the size of a hundred football pitches is cut down every hour to create room for grazing cattle

1/3

Almost a third of all land on Earth is used for livestock production

Newsflash

What's in season?

Kale

Loaded with vitamins and antioxidants, kale is super tasty and contains more iron than beef!

Beetroot

Bold and beautiful, beetroot is full of fibre and folic acid, not to mention iron, calcium and vitamins A and C.

Leek

A member of the allium family along with garlic and onions, leeks are versatile and full of nutrients including folic acid and vitamin A.

Carrot

Crisp and bright, carrots add colour to salads, flavour to soups and plenty of crunch to crudités! They’re full of the good stuff too – for example vitamin K, vitamin C, and beta-carotene which the body is able to convert into vitamin A.

Celery

Low in saturated fat and cholesterol, celery makes a great base for a whole range of vegetable dishes – once cooked until soft, its peppery taste can add real punch. It’s also great as the star of soups, salads, wraps and as crunchy crudités to accompany dips.

Watercress

Grown in water (the clue’s in the name!), watercress’ slightly bitter, peppery flavour can give salads a kick in a similar way to rocket, while its elegant little leaves can garnish a curry or savoury pancake in style!

Jeff Beck

Why are they cutting down the rainforest?

In 1994, Jeff Beck got together with Paul McCartney in the studio to record an environmental message. It opened with the words, “Why are they cutting down the rainforest?”.
Find out more

A little help from our friends

“We know that this is THE most important thing we can do to save our earth, and it’s also the best thing we can do for our health. Plus it’s so yummy! Join me on this adventure of plant-based living and please be meat-free Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, and Sunday, and if you can only do Monday we’ll be OK with that too. The more the merrier, thank you!”

— Alicia Silverstone

“Try it, you might like it … and the planet definitely will appreciate it.”

— Woody Harrelson

“I grew up in the ‘meat and two veg’ era but there’s so much more choice now in terms of plant-based food – it’s far more exciting on the plate! I’m consciously reducing how much meat I eat, and that’s no bad thing for the planet and all of us living on it.”

— Ainsley Harriott

“Meat Free Monday is a simple idea which makes so much sense! By not eating meat at least one day a week we help the environment, save animals and improve our health. Try it, get your friends and family to try it and why not encourage your school to try it too?”

— Fearne Cotton

“Meat Free Mondays is a great idea though I live meat free every day. Being vegetarian is good for your body, good for the planet and a peace and loving thing to do.”

— Ringo Starr

“Thank you for inspiring the way I live my life now. Even if you’re not veggie, vegan or plant-based, reducing our meat and dairy consumption, even for just one day a week, has a positive impact on our planet, the animals we share it with and our own personal health.”

— Gabrielle Aplin

“I believe meat has so many toxins in it that your body never really manages to get rid of it. People believe that you have to have protein and bulk to give you energy, but fruit and vegetables are full of health. Your body processes these efficiently so they do the maximum good for you. You feel so well, light, supple, and full of energy.”

— Vivienne Westwood

“It’s a great initiative and an opportunity for us to really reduce meat consumption that not only saves our lives but saves our planet. Let’s continue to move towards a Meat Free Monday!”

— Eric Adams

A win-win situation

Good for you, good for the planet

With enough of us taking this small step, we can significantly reduce our impact on the earth - and boost our health at the same time.
Why it matters

Mushroom Beanballs in Tomato Sauce

  • Preparation: 15
  • Cooking: 30
  • Ready: 45
  • Serves: 4

Delicious recipes

Good for your taste buds

Meat free is mainstream! And the result is flavourful, imaginative and exciting plant-based food. Why not give it a try?
View recipes

One Day a Week

Featuring the McCartney family, Woody Harrelson and Emma Stone, this documentary short highlights the environmental impact of animal agriculture.
Find out more

meatfreemonday

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meatfreemonday

meatfreemonday

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Jan 31

Open
💚 WIN 💚 nutritious #plantbased meals for kids with our new prize draw! These @wildlytasty_uk handmade dishes will fuel your little ones for a plant-powered #MeatFreeMonday and beyond. Enter here at the link in our bio.

💚 WIN 💚 nutritious #plantbased meals for kids with our new prize draw! These @wildlytasty_uk handmade dishes will fuel your little ones for a plant-powered #MeatFreeMonday and beyond. Enter here at the link in our bio. ...

meatfreemonday

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Jan 30

Open
“Why are they cutting down the rainforest?” In 1994, Jeff Beck got together with @PaulMcCartney in the studio to record an environmental message about the dangers of animal agriculture. It highlights the damage caused by deforestation to create more land for cattle grazing, as well as some of the harmful knock-on effects from this. Almost 30 years later, with the world’s increasing appetite for animal-based foods being a key cause of the climate emergency, Jeff’s message remains as relevant as ever. Find out more at the #MeatFreeMonday website and try our calculator to see the impact of your #meatfree days. 📷 Photo of Jeff Beck by @LindaMcCartney © 1994 @PaulMcCartney

“Why are they cutting down the rainforest?”

In 1994, Jeff Beck got together with @PaulMcCartney in the studio to record an environmental message about the dangers of animal agriculture.

It highlights the damage caused by deforestation to create more land for cattle grazing, as well as some of the harmful knock-on effects from this.

Almost 30 years later, with the world’s increasing appetite for animal-based foods being a key cause of the climate emergency, Jeff’s message remains as relevant as ever.

Find out more at the #MeatFreeMonday website and try our calculator to see the impact of your #meatfree days.

📷 Photo of Jeff Beck by @LindaMcCartney © 1994 @PaulMcCartney ...

meatfreemonday

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Jan 24

Open
For those already doing #MeatFreeMonday, how about adding a #meatfree Tuesday, Wednesday, Thursday, Friday, Saturday or Sunday? Find out the impact of your meat free days by using our calculator, with data from @thedarwinchallengeapp. 🐄🌎

For those already doing #MeatFreeMonday, how about adding a #meatfree Tuesday, Wednesday, Thursday, Friday, Saturday or Sunday? Find out the impact of your meat free days by using our calculator, with data from @thedarwinchallengeapp. 🐄🌎 ...

Store

Meat Free Monday Merchandise

Check out our new signature collection – T-shirts, jumpers, hoodies and tote bags – printed on certified organic cotton!
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What's your beef?

Around 60% of the world’s agricultural land is used for beef production, yet beef produces less than 2% of the world's calories.

Why it matters Impact calculator

Meat Free Monday

The easiest way to help save the world

Attempt to build your own wind turbine out of sticks you find in the garden? Start taking your daily baths in a local duck pond? Vow to never turn the heating on ever again? … Or just skip meat for a day.
Find out more

Supporting businesses

Impact calculator

See the difference you can make

Calculate how you can have a positive impact by eating less meat and dairy ...
Participating people
Meat free days a week
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About

Meat Free Monday is a not-for-profit campaign launched by Paul, Mary and Stella McCartney.
About MFM

#MFMCountMeIn

I've been getting my family to go meatless at least 3 times a week. It's healthier for everyone and better for the planet.

Vickie

#MFMCountMeIn

Meat Free Monday has given me the opportunity to educate myself on foods that I would not have usually have eaten before.

George

#MFMCountMeIn

It keeps me creative in the kitchen, and I am helping reduce my impact.

Rebecca

#MFMCountMeIn

Previously dinner planning always started with ‘what meat’, and the rest of the meal was built around it. Meat Free Monday helps change that mindset.

Kristina

#MFMCountMeIn

Meat Free Monday is a great initiative to encourage people to have a healthier diet, save animals and the planet for at least once a week.

Geraldine

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