Having at least one plant-based day a week is a fun and easy way to do something good for the planet and our future.


It can take 30 bathtubs of water to produce just one beefburger


An area of rainforest the size of a hundred football pitches is cut down every hour to create room for grazing cattle


Almost a third of all land on Earth is used for livestock production

Meat Free Monday Meals

We invited children and young people to share the meals they like to eat on a Meat Free Monday – to show world leaders, and everyone else, that eating green is easy and delicious!
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Meat Free Monday

The easiest way to help save the world

Attempt to build your own wind turbine out of sticks you find in the garden? Start taking your daily baths in a local duck pond? Vow to never turn the heating on ever again? … Or just skip meat for a day.
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A little help from our friends

“We know that this is THE most important thing we can do to save our earth, and it’s also the best thing we can do for our health. Plus it’s so yummy! Join me on this adventure of plant-based living and please be meat-free Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, and Sunday, and if you can only do Monday we’ll be OK with that too. The more the merrier, thank you!”

— Alicia Silverstone

“Try it, you might like it … and the planet definitely will appreciate it.”

— Woody Harrelson

“I grew up in the ‘meat and two veg’ era but there’s so much more choice now in terms of plant-based food – it’s far more exciting on the plate! I’m consciously reducing how much meat I eat, and that’s no bad thing for the planet and all of us living on it.”

— Ainsley Harriott

“Meat Free Monday is a simple idea which makes so much sense! By not eating meat at least one day a week we help the environment, save animals and improve our health. Try it, get your friends and family to try it and why not encourage your school to try it too?”

— Fearne Cotton

“Meat Free Mondays is a great idea though I live meat free every day. Being vegetarian is good for your body, good for the planet and a peace and loving thing to do.”

— Ringo Starr

“Thank you for inspiring the way I live my life now. Even if you’re not veggie, vegan or plant-based, reducing our meat and dairy consumption, even for just one day a week, has a positive impact on our planet, the animals we share it with and our own personal health.”

— Gabrielle Aplin

“I believe meat has so many toxins in it that your body never really manages to get rid of it. People believe that you have to have protein and bulk to give you energy, but fruit and vegetables are full of health. Your body processes these efficiently so they do the maximum good for you. You feel so well, light, supple, and full of energy.”

— Vivienne Westwood

“It’s a great initiative and an opportunity for us to really reduce meat consumption that not only saves our lives but saves our planet. Let’s continue to move towards a Meat Free Monday!”

— Eric Adams

A win-win situation

Good for you, good for the planet

With enough of us taking this small step, we can significantly reduce our impact on the earth - and boost our health at the same time.
Why it matters

Delicious recipes

Good for your taste buds

Meat free is mainstream! And the result is flavourful, imaginative and exciting plant-based food. Why not give it a try?
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One Day a Week

Featuring the McCartney family, Woody Harrelson and Emma Stone, this documentary short highlights the environmental impact of animal agriculture.
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Looking for a last minute dish to make for #BurnsNight tonight? Look no further with this #vegan Haggis with Neeps and Tatties by @WallflowerKitchen – and it’s packed with #plantbased protein! 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Recipe link in our bio 💚 ...

You can’t go wrong with a one-pot Sweet Potato, Spinach and Peanut Stew to warm you up on a cold #MeatFreeMonday!
Recipe by @ainsleyfoods, taken from his new cookbook ‘Ainsley’s Good Mood Food’. 🍠🌿🥜
Follow the link in our bio for the full recipe. 💚

These Fish Finger Doorstop Butties by @thehungrygecko are a true British classic with a #plantbased twist. There’s still time to enter our prize draw to win her cookbook ‘Plant-Based Burgers’, published by @rylandpetersandsmall, which is bursting with more delicious dishes to enjoy! Check out the recipe and prize draw at the link in our bio. 💚 ...

A wonderful warming bowl of #MeatFreeMonday goodness by @sincerelyaline 💚
Red Lentil Kale Stew with Roasted Smoked Paprika Sweet Potatoes Topped with Garlic Kale Stems 🌱🍠
Roasted Potatoes
2 medium sweet potatoes (peeled+cut into small chunks) ⁣⁣⁣⁣⁣⁣⁣⁣
3 tsp smoked paprika⁣⁣⁣⁣⁣⁣⁣⁣
3-4 tbsp extra virgin olive oil ⁣⁣⁣⁣⁣⁣⁣⁣
Salt ⁣⁣⁣⁣⁣⁣⁣⁣
1. Pre-heat oven to 180C⁣. In a bowl toss the potatoes with paprika and salt. Spread out on a lined baking tray and drizzle with olive oil ⁣⁣⁣⁣⁣⁣⁣⁣
2. Bake in the middle shelf for around 25-30 mins. Check halfway and give it a shake/ mix and leave to bake ⁣⁣⁣⁣⁣⁣⁣⁣
3. Once the potatoes have cooked through, turn up the heat slightly, bake for around 5 mins to brown a little more
Lentil Stew
1 cup red lentils
2 tomatoes (chopped)
3-4 kale leaves (roughly chopped), keep stems (chop)
4-5 cups warm water⁣+1 veg stock cube (combine) ⁣⁣⁣⁣⁣⁣
Handful fresh coriander (chopped)
3-4 garlic cloves (sliced) leave 1 for kale stems ⁣⁣⁣⁣⁣⁣⁣⁣
1/2 white onion (roughly chopped) ⁣⁣⁣⁣⁣⁣
1 tsp worth of ginger (sliced) ⁣⁣⁣⁣⁣⁣⁣⁣
1 tsp paprika powder ⁣⁣⁣⁣⁣⁣⁣⁣
2 tsp cayenne powder⁣⁣⁣⁣⁣⁣⁣⁣
1 tsp turmeric ⁣⁣ ⁣⁣⁣⁣⁣⁣⁣⁣powder
2 tbsp oil (I used sunflower oil) ⁣⁣⁣⁣⁣⁣⁣⁣

1. In a large pot, add oil, ginger, onions with some salt, turmeric, paprika, cayenne. Fry for 5 mins until the onions begin to soften. Add the tomatoes, garlic, more salt, cook for 5 mins⁣⁣⁣⁣
3. Add the water with stock, bring to a simmer ⁣⁣⁣⁣⁣⁣
4. Stir in the lentils, more salt if needed, bring to a boil the turn down the heat to low, stir, put the lid on then leave to cook for around 20 mins. Stir occasionally⁣⁣⁣⁣⁣⁣
5. When the lentils have absorbed the liquid, add the kale. Then add 1/2-1 cup more water to the stew, stir, cook for 5 mins, add the coriander. Add more water if you want the stew to be more on the liquid side. Turn off the heat ⁣⁣⁣⁣⁣⁣
6. Kale stems: in a frying pan, add a little oil and garlic, fry for a minute, add the kale stems, salt and cook until it turns a vibrant green. Serve on top of the stew.

Brighten up your #MeatFreeMonday and #BlueMonday with this Classic Chickpea Burger by @flowerburger_uk. Who knew a burger could be so colourful?! 🍔☀️ Check out the full recipe in our bio link and get feasting! 🌈 ...

Fancy a warming winter curry? This Potato and Pea Curry by @KnorrUK will be sure to heat you up when it’s cold outside. Check out the recipe in our bio link and on our website. 🥔💚 ...


Meat Free Monday Merchandise

Check out our new signature collection – T-shirts, jumpers, hoodies and tote bags – printed on certified organic cotton!

What's your beef?

Around 60% of the world’s agricultural land is used for beef production, yet beef produces less than 2% of the world's calories.

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