Having at least one plant-based day a week is a fun and easy way to do something good for the planet and our future.


It can take 30 bathtubs of water to produce just one beefburger


An area of rainforest the size of a hundred football pitches is cut down every hour to create room for grazing cattle


Almost a third of all land on Earth is used for livestock production

Jeff Beck

Why are they cutting down the rainforest?

In 1994, Jeff Beck got together with Paul McCartney in the studio to record an environmental message. It opened with the words, “Why are they cutting down the rainforest?”.
Environmental messages

A little help from our friends

“We know that this is THE most important thing we can do to save our earth, and it’s also the best thing we can do for our health. Plus it’s so yummy! Join me on this adventure of plant-based living and please be meat-free Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, and Sunday, and if you can only do Monday we’ll be OK with that too. The more the merrier, thank you!”

— Alicia Silverstone

“Try it, you might like it … and the planet definitely will appreciate it.”

— Woody Harrelson

“I grew up in the ‘meat and two veg’ era but there’s so much more choice now in terms of plant-based food – it’s far more exciting on the plate! I’m consciously reducing how much meat I eat, and that’s no bad thing for the planet and all of us living on it.”

— Ainsley Harriott

“Meat Free Monday is a simple idea which makes so much sense! By not eating meat at least one day a week we help the environment, save animals and improve our health. Try it, get your friends and family to try it and why not encourage your school to try it too?”

— Fearne Cotton

“Meat Free Mondays is a great idea though I live meat free every day. Being vegetarian is good for your body, good for the planet and a peace and loving thing to do.”

— Ringo Starr

“Thank you for inspiring the way I live my life now. Even if you’re not veggie, vegan or plant-based, reducing our meat and dairy consumption, even for just one day a week, has a positive impact on our planet, the animals we share it with and our own personal health.”

— Gabrielle Aplin

“It’s a great initiative and an opportunity for us to really reduce meat consumption that not only saves our lives but saves our planet. Let’s continue to move towards a Meat Free Monday!”

— Eric Adams

A win-win situation

Good for you, good for the planet

With enough of us taking this small step, we can significantly reduce our impact on the earth - and boost our health at the same time.
Why it matters

Delicious recipes

Good for your taste buds

Meat free is mainstream! And the result is flavourful, imaginative and exciting plant-based food. Why not give it a try?
View recipes

One Day a Week

Featuring the McCartney family, Woody Harrelson and Emma Stone, this documentary short highlights the environmental impact of animal agriculture.
Find out more

Amazing news! South Korea plans to join Denmark in launching a #plantbased strategy, becoming the second in the world to make #meatfree alternatives a priority. 🌱

Link in bio for more information!

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We all love a Sticky Toffee Pudding, but what if it was a little more festive? Introducing this tasty #plantbased alternative to your classic dessert, with delicious dates and Christmas spices! #MeatFreeMonday

Link to full recipe in bio.

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According to new research, eating red meat twice a week can increase your risk of diabetes, while replacing it with plant-based proteins can decrease that risk.

Find out more through the link in our bio.

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With a vibrant red rub and a delicious creamy green sauce, this Christmas Whole Roast Cauliflower will get everyone’s taste buds watering! 😋
Serve as your festive centrepiece for a fun and delicious #MeatFreeMonday.

Link in bio for the full written recipe!

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🍕 Did you see the news? You can win a bundle of delicious plant-based pizzas, vouchers and a beautiful pizza board courtesy of @oneplanetpizza! Head to the link in our bio to enter 🍕 ...

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The humble swede, also known as neeps or rutabaga, is an often-overlooked root vegetable. It`s in season from October to February in the UK, which means it`s the perfect time to add it to your hearty soups and stews.

High in vitamins C, E, K and B6, as well as being a good source of potassium, magnesium, calcium, iron, zinc, and fibre, this incredible vegetable is a nutrition hero in the darker months! Roast it like potatoes or grate it up in winter salads, it`s high time for the swede to shine!

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What's your beef?

Around 60% of the world’s agricultural land is used for beef production, yet beef produces less than 2% of the world's calories.

Featured film


People support Meat Free Monday for many reasons, including reducing carbon emissions and eating more healthily. But let’s not forget the animals. Andrea Arnold’s 2021 documentary ‘Cow’ provides a unique opportunity to look at life through the eyes of a dairy cow called Luma.
Find out more

Supporting businesses

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