Why it matters
One day a week can make a world of difference
Because it's good for our planet
Animal agriculture creates vast amounts of harmful greenhouse gases
The Food and Agriculture Organization of the United Nations (FAO) estimates that livestock production is responsible for 14.5% of global greenhouse gas emissions, while other organisations have estimated it could be as much as 51%.
It depletes precious resources – land, water and energy
The Worldwatch Institute estimates that a staggering 70% of the world’s freshwater supplies goes towards agriculture – a third of this to grow animal feed crops.
It is a major contributor towards climate change
A 2020 Oxford University study found that, even if harmful greenhouse gas emissions from fossil fuels were stopped immediately, it would be impossible to keep global heating to the lowest safe limit without a shift to a more plant-based diet.
Because it boosts our health
A study carried out by Oxford University’s department of public health found that eating meat no more than three times a week could prevent 31,000 deaths from heart disease, 9,000 deaths from cancer and 5,000 deaths from stroke, as well as save the NHS £1.2 billion in costs each year.
Because it reduces animal suffering
Farmed animals are subjected to mutilations such as having their beaks clipped, their teeth pulled out and their tails docked to stop them from pecking and wounding each other through boredom and frustration. All farmed animals end their lives with a brutal death at the slaughterhouse. Choosing plant-based food is a compassionate step that helps prevent cruelty and suffering.
Because it helps alleviate world hunger
Currently some 800 million people on the planet suffer from hunger or malnutrition, yet an amount of cereal which could feed three times this number of people is fed to cattle, pigs and chickens.
Because it helps protect biodiversity
See the difference you can make
Here you’ll find answers to some of the most frequently asked questions that the campaign receives.View more FAQs
Is it OK to eat fish?
Despite the campaign name, Meat Free Monday encourages supporters to go fish free too. Industrialised fishing vessels with their football-pitch sized nets, or lines of hooks a mile long, trash coral reefs and ocean beds, kill and injure marine wildlife including dolphins, turtles and sea birds, and are pushing the oceans to the brink of environmental collapse.
What about dairy?
Dairy products have a significant environmental impact. According to Milking the Planet, a 2020 report by the Institute for Agriculture and Trade Policy in the US, the 13 biggest dairy companies in the world have the same combined greenhouse gas emissions as the whole of the UK! With supermarket shelves full of plant milks – soya, oat, almond, coconut, hemp, rice and tiger nut– plus more and more non-dairy alternatives to cheese, yoghurt, cream and ice-cream coming onto the market, it’s now easier than ever to enjoy plant-based Meat Free Mondays.Find out more
What’s your beef with … beef?
When it comes to converting nutrients into energy, animals are very inefficient. Only 5 to 25 per cent of the nutrients (depending on the animal) are converted into edible meat. The rest is spent on the animal’s metabolism and on building inedible nerve and bone tissue. The inefficiency is especially high for beef – in fact it can take up to 12 kg of grain to make 1 kg of beef. Around 60% of the world’s agricultural land is used for beef production, yet beef produces less than 5% of the world’s protein and less than 2% of its calories. As highlighted in Greenpeace’s film ‘Monster’, beef production is also directly responsible for Amazon deforestation. Paul McCartney said: “The world’s forests are truly irreplaceable. They’re home to Indigenous Peoples, amazing wildlife and are vital in our fight against the climate crisis. But these forests are being cleared at a shocking rate to farm more industrial meat and dairy. This is why reducing our meat is so important.”Watch Greenpeace’s ‘Monster’ film
Shouldn’t we stop eating soya?
With so many soya-based products available, plant-based eaters are sometimes blamed for rainforests being destroyed in order to grow soya – but only a fraction of this crop actually ends up on our plates! Over 80% of the world’s soybeans are turned into feed for farmed animals. Many eco-conscious people therefore consume some soya as part of a healthy, balanced diet. Based on its nutritional profile alone, it is safe to say that soya fits within current healthy eating guidelines and scientists generally agree that soya protein can help promote good health.