In an initiative being run for the past month by Helsinki Airport and national carrier Finnair, passengers are being canvassed on the best way to “develop the customer experience”.
Going meat-free at the start of the week is already one scheme that has been suggested. Cutting down on the amount of meat served on planes would be one way for the aviation industry to offset the high carbon cost associated with flying.
Sweden’s Malmö Aviation is already well on the way to improving its environmental credentials: last month it became the first airline in the world to join the MFM campaign, serving only vegetarian meals on Monday flights.
Ideas can be submitted until the end of the day tomorrow, when Helsinki Airport and Finnair will select a shortlist of the best and most practical ideas then put them to a public vote to decide the overall winner.
THIS COMPETITION IS NOW CLOSED