Meat Free Monday is launching a brand new resource ahead of the New Year, perfect for sharing with anyone considering a healthier, greener diet for 2017.
The colourful 12-page booklet outlines what Meat Free Monday is, how it came about and why it’s a good thing – both for our health and for the heath of the planet. ‘With a Little Help from [Paul’s] Friends’ (celebrity contributions from Jamie Oliver, Lauren Laverne, Joanna Lumley and others), the resource also contains cooking ideas, handy shopping tips and a supporter story, and is ideal for those who haven’t necessarily considered eating less meat before but who would be open to trying something new and exciting.
“We tend to think that what we have always done is what we always will do in the future,” says Paul McCartney. “How boring is that? Can’t you look at your life and go, ‘You know what? I think I might fancy a change.’”