MFM Campaign - Israel

I've been getting my family to go meatless at least 3 times a week. It's healthier for everyone and better for the planet.

Vickie

Meat Free Monday has given me the opportunity to educate myself on foods that I would not have usually have eaten before.

George

It keeps me creative in the kitchen, and I am helping reduce my impact.

Rebecca

Previously dinner planning always started with ‘what meat’, and the rest of the meal was built around it. Meat Free Monday helps change that mindset.

Kristina

Meat Free Monday is a great initiative to encourage people to have a healthier diet, save animals and the planet for at least once a week.

Geraldine

Israel